KNOWLEDGE PRODUCTIZATION [TWO-DAY ACCELERATOR]
Transform your experience into products. Build your authority. Create new revenue channels. Educate and pre-qualify leads. Offset your marketing costs. Stop trading time for money!
Would you like to transform your knowledge, your wisdom, your hard won expertise and experience into products?
We’re talking about products that you can sell, to build your authority, boost credibility, educate and pre-qualify leads, offset your marketing costs or maybe even create a new revenue channel?
And, in doing so, scale your business waaaaaaay beyond your own personal capacity to serve clients?
1. Pricing: How much can and should you charge for your content
It’s a tough question that most people don’t even think about until the last minute? How much should you charge for your knowledge product?
What’s worth more? An ebook or a video course?
Or should the ‘price’ be a donation or gift to a cause? Could you possibly use viral tools where the ‘cost’ becomes a referal or social share?
This all comes down to your audience, your end goal and something called…
‘Value Pricing’. (What is the value of the ‘outcome’ you will deliver?)
2. Authority: How to establish you as an authority AND generate sales
I see this time and time again.
You download your wisdom, the fruits of your experience, all your hard-won knowledge and expertise… it’s comprehensive… it’s thorough…
But it’s not presented or framed in a way that people will actually pay for.
It’s a vanity exercise.
You’ve probably seen self-published authors do this all the time. It’s. The. Worst.
3. Assembly: What are cheapest and fastest ways to create your content
Your desire, to transform your knowledge into a product, is probably something that you’ve wanted to do for a while, a looooooooooooong while!
So, why haven’t you started? Why haven’t you done this yet?
What’s up with that!?
Or maybe you have started this process… more than once… and stalled?
Why was that? What were the roadblocks?
Time? Perfectionism? Self-doubt? Self sabotage!
This is your opportunity to set aside the time and just get it done.
1. How to choose a topic
2. How to create the content
3. How to repurpose the content
4. How to promote the content
5. How to take the money
You will roll up your sleeves and…
Create landing pages.
Setup payment and delivery.
And maybe even start taking sales.
Click here to BUY THIS COURSE.
- Lectures 9
- Quizzes 0
- Duration 20 hours
- Skill level All levels
- Language English
- Students 129
- Assessments Yes