Great! While I have your attention...
THIS IS HOW WE HELP BUSINESS OWNERS LIKE YOU.
(THERE ARE THREE STEPS THAT YOU'RE GONNA WANNA TO GET RIGHT.)
"I'm loving it when a prospect has gone through my funnel and they're pre-sold before I even start to talk!" Rob Goudie
STEP ONE.
Want faster SALES decisions? Start using FRICTIONLESS offers.
Close as early as the first call — or maybe stop doing sales call, at all.
THE MISTAKE
How many MEETINGS does it take to sign one client? How many WEEKS does it take to get payment?
Too many? Yep. It's painful.
Most business owners get stuck selling 'things' — features, benefits, even their valuable time.
Future customers and clients only want one thing: Outcomes.
THE SOLUTION
SMALLER PROMISES GET FASTER DECISIONS
If you want to SHORTEN the sales cycle and start having meetings that are NOT icky or salesy, this all comes down to your messaging BEFORE the meeting, your structure DURING the meeting and your 'Offer Mix'.
Stop trying to propose marriage to strangers. Watch this.
HOT TIP: Clients don't want to work with you until they've worked with you. So how do you do that?
When meeting with a client for the first time, don't try to sell a BIG PROJECT or RETAINER. In other words, don't ask for marriage on the first date!
Instead, what is a short-term project — a 'High No-Brainer'? Indeed, even when introducing a Monthly Recurring Revenue project, chunk it down.
Build automated 'count down' sequences and systematic 'follow-up' processes to always stay top of mind - like the Two-Week Turnaround Formula™.
Implement the Three-Stage One Call Close Formula™ — get a payment or 'mental buy-in' as early as the first call.
Embrace models and platforms for selling at scale - such as webinars, Loom presentations, podcasts and digital products.
"I went through the process you teach. Not only did I close the next TWO sales calls with new clients (without an ounce of ‘sales pressure’), I made a record sale for my business! I doubled my rates. It was my biggest client spend, ever." Nami Clarke
"On Wednesday, you guys showed me how to re-structure my offer, to increase my rates AND get a decision faster (which seemed counter-intuitive). On Thursday (the next day), I had two sales calls. I closed BOTH calls while ALSO increasing my rates by 275%.” David Barton
STEP TWO.
Want inbound LEADS? Get a PREDICTABLE Leads Engine.
How to BUILD your own custom PREDICTABLE LEADS machine.
THE MISTAKE
Most of the strategies that helped you get to where you are at 'now' are destined to become a MASSIVE handbrake on future growth.
Initially, you over-relied on energetic 'Hustle' and entrepreneurial 'Flair'.
Maybe you over-depend on Referrals and WOM. That's great. It means that you are good at what you do.
But that's simply unsustainable.
It's time to stop banging your head against the 'Hustle Ceiling'.
THE SOLUTION
EMBRACE 'PULL' MARKETING (STOP 'PUSHING')
If you want to finally BUST THROUGH the 'Hustle Ceiling' and start attracting clients to you, you will need THREE absolutely essential, non-negotiable 'ingredients'. We call this technology stack 'The Recipe'.
This process can be largely automated. Most people don't even try.
HOT TIP: If you can 'Codify' your IP, what next? That's the first step toward 'Productizing' your knowledge.
If you want to turn your knowledge into products (that you can sell), one of the easiest and most practical first steps is to create a 'Lead Magnet'.
You can use this to invite future clients to voluntarilly enter your world. Then, you pre-qualify the lead. And then you invite the lead to book a 'productized' meeting with you. This can all now be automated.
Create Lead Magnets tailored to your audience’s Headaches and aspirations as a way to embrace 'Pull' marketing strategies.
Stop offering 'Breakthrough' or 'Discovery Calls. Even 'Demos' have lost their charm. Instead, tansform your sales meetings into products — Offer an AWP.
.
Build and launch your own 'Application' funnels — include pre-qualification diagnostics and email sequences to build trust and book more meetings.
“The strategy has been delivering leads to our business on a continuous basis without us actually going out and actively hunting those leads down. We’ve seen these leads translate into sales... I’m talking about several hundred thousand dollars. You go through a process – putting a system together – you put a lot of thinking into the materials and setting it all up, and then... it just works... and extremely quickly. Then, it works again and again and again.” Robin Powers
“I run a complex technology platform. My clients are typically worth $30k or more. But I'm giving up on my website. No matter how many tweaks I make, it doesn't make a difference. At the same time, the Landing Page Sequence that you showed us how to create is totally crushing it.“ Marc Niemes
STEP THREE.
Here's how to become THE most RELEVANT in your industry.
How to STAND OUT when everyone else is doing the same stuff.
THE MISTAKE
Do you look the same and do all the same 'stuff' that EVERYONE ELSE that's in your space is also doing?
Do you say things like, "Our competitive advantage is better service." Or, "Clients stay with us because we go the extra mile."
That's not a USP. It's table stakes.
It’s the bare minimum that future clients clients expect from you. Anything less than that and you won't be in business for long.
THE SOLUTION
CODIFY YOUR SMARTS (GET 'B2B FAMOUS')
If you want to create a business that does NOT sound and look like all your competitors, if you want to STAND OUT and become 'the' most relevant in your industry, that begins by 'Codifying' your process and expertise.
Get your wisdom, your skills, your expertise out of your busy brain!
HOT TIP: Transform the 'buyer's journey' into a sequence of products called a 'Product Ecosystem'.
If you want to sell a complex product or service — maybe even a 'Software as a Service' — you need to be able to demonstrate to a buyer how they will get from their own place of 'pain' to achieve an 'outcome'.
Sadly, this process is often locked away in the head of the founder and only ever revealed on a 'sales call'.
Simplify your Business and Personal Brand by harnessing the 3Ps for B2B (One Person, One Problem, One Product).
Get your expertise out of your busy brain and into the the hands of your existing and potential clients by embracing the B2B Signature Method 'Cascading Trios' Framework.
Transform your services into a structured Product Ecosystem to handle objections (before they come up) and streamline sales (to close sales faster).
“My phone hardly rings anymore, but I get four times the amount of enquiries per day. I now have to refuse coffee meetings, unless they book a 15 minute teleconference. And, then, it is a two week wait to get to see me. I now have TOO much work on. Thank you!” Ben Cusack
“I am closing as early as the first conversation. I just had my best month ever. Borders have become meaningless. My potential client base has exploded, thanks to your training.” Kath Walters
BUZINGA! 🤯
WHAT HAPPENS WHEN YOU GET ALL THREE OUTCOMES?
If one of these three parts is missing, you will ALWAYS struggle.
Get all three parts HUMMING and it gets REALLY HARD to fail.
THIS IS NOT ROCKET SCIENCE
Everything on this page is about doing the things that you should be doing ALREADY. Codifying your process to stand out. Embracing automation to create predictable lead flow. Standardizing your offers to sell more faster.
When you follow through on all three things...
IT'S EXTREMELY HARD TO FAIL.
🏆
LET ME REPEAT THIS.
Everything on this page is about doing the things that you should be doing ALREADY. You should be codifying your process to stand out. Embracing automation to create predictable lead flow. Standardizing your offers to sell more faster.
If one of these three parts is missing, you will ALWAYS struggle.
Get all three parts HUMMING and you will become THE PRIZE.
THE THREE LEVELS OF MEMBERSHIP.
(HOW WE HELP BIZ OWNERS LIKE YOU.)
WHERE IS YOUR BUSINESS 'AT'?
What you NEED in your own business will depend on the STAGE of your business and NAMELY the amount of REVENUE you are making right now,
This acknowledges that your needs are not static. They change.
The strategies, tactics and mindset that you need to start a business are different to what you will need to hit your next milestone. Indeed, your milestone and priorities will also change as you scale up.
If your business is doing LESS THAN $10k a month...
You probably have no leads, no focus, no clue. Sorry! But this is how it's supposed to be. You should be testing ideas, 'knocking on doors', networking on social media and in the real world.
We call this 'The Hustle Zone.'
You will only 'escape' the Hustle Zone when you are able to secure 3 to 5 recurring revenue clients at $3,000 to $5,000 a month. That will give you the space (and margins) you will need to join the next growth bracket.
NOTHING IS MORE IMPORTANT THAN THIS OBJECTIVE.
And the fastest way to hit that goal is to sharpen your offer to such a point where it becomes 'frictionless' - where it is almost effortless to pitch.
If you're doing BETWEEN $10k and $100k a month...
You probably don't need to constantly 'hustle' to get clients. That only happens when revenue dips! You lose a big client, a project ends, the economy slows, and you get dragged back into this endless cycle...
You hunt for the work.
You pitch for the work.
You deliver the work.
You hunt. You pitch. You deliver.
You hunt. You pitch. You deliver.
You hunt. You pitch. You deliver.
HUNT! PITCH!! DELIVER!!
And this gets tedious really, really fast.
You are banging your head against something we call 'The Hustle Ceiling', and you will only unlock the next level of growth when you accept that:
SYSTEMS = SANITY
At your level of business ownership, this concept needs to become your new daily mantra, and the smartest way to embrace this mindset is to start with the development of your own Predictable Leads Engine™.
If the biz is doing MORE THAN $1 MILLION per year...
The rules here are different again.
You might be 'hustling at scale' – just doing the same stuff, same way, but with more people – without the systems to back it all up.
Or maybe you're a compulsive dabbler, still doing sales, interfering in client projects, obsessing over 'low-value' activities.
THESE ARE NO LONGER YOUR JOB.
Your main mission is to lead.
That involves 'bottling your genius' (codifying your methods), taking action to define what makes you and the business 'different'. It means embracing your responsibility to share your wisdom and become the 'Lighthouse' for your clients and your employees (and not another 'Tugboat').
You need to become a 'sounding board'. And to do that, you will also need a 'sounding board' to guide YOU. That's how leaders become leaders.
Think about it this way...
Even Tiger Woods has a Coach. 😎
THAT'S WHY WE HAVE THREE LEVELS OF MEMBERSHIP.
B2B BLAZER
THIS IS FOR SOLO OWNERS MAKING LESS THAN $10K PER MONTH (< $100K)
You are the business. It would not exist without you. You find the clients. You service the clients. You sometimes get in your own way and self-sabotage.
YOU ARE STUCK IN THE HUSTLE ZONE
$499/mo
COMMUNITY & COURSE ACCESS
B2B Course Library ($3,000+)
3-Day Accelerators (x4 pa)
B2B 'Funnels' Tech Stack*
IT'S HARD TO KNOW WHAT YOU DON'T KNOW.
THE BLAZER PLAN COMES WITH OVER $3,000 IN COURSES AND FRAMEWORKS TO GET YOU OUT OF THE HUSTLE ZONE. PLUS, THE FUNNEL BUILDER TECH STACK.
“I got 73 leads (via LinkedIn), 12 meetings booked, I signed two clients and I have two more decisions pending. I watched your videos and did that in two weeks.”
John Weichard, First Time Consultant
*This option comes with CRM and other automation tools, designed to build your FUNNEL, normally $97/month.
MOMENTUM CLUB
THIS IS FOR HANDS-0N OWNERS AT $10K TO $100K PER MONTH
You might have employees, freelancers or just a VA. You are still hands on with the day-to-day needs of the business and serving clients.
YOU ARE HITTING THE HUSTLE CEILING
$999/mo
GET EVERYTHING IN BLAZER PLUS
SPECIAL EVENTS & TRAINING
U&A Labs (Weekly Coaching)
Premium Workshops (x6 pa)
3-Day Accelerators (x4 pa)
ACCOUNTABILITY & SUPPORT
Private Planning (Quarterly)
Back Pocket App (WhatsApp)
Unlimited 'Power Chats'
AUTHORITY TECH STACK*
Build Application Funnels
Collect Leads & Book Meetings
Automate Trust w/ Email
MOST POPULAR OPTION
GET EVERYTHING IN BLAZER PLUS ALL OF THE ABOVE.
LIVE TRAINING & PEER LEARNING
ACCOUNTABILITY & SUPPORT STACK
B2B 'AUTHORITY ' TECHNOLOGY STACK
*This option comes with CRM and other automation tools, designed to boost your AUTHORITY, normally $297/month.
NO LOCK-INS. CANCEL ANY TIME.
SCALE CIRCLE
THIS IS FOR FOUNDERS WITH TEAMS @ >$100K MONTH ($1MILLION+)
You have teams and/or team leaders. You try to stay hands-off, except for sales and big projects. But you often get pulled back into 'low-value' activities.
YOU ARE MANAGING, NOT BUILDING
$4,800/mo
GET EVERYTHING IN MOMENTUM PLUS
PRIVATE & TEAM COACHING
Private Mentoring (x2 Monthly)
Team Training & Coaching
1:ON:1 Planning & Support
ARE YOU BUILDING SOMETHING GREAT?
EVERY LEADER IN SPORTS, EVERY CAPTAIN OF INDUSTRY, EVERY PERSON AT THE TOP OF THEIR GAME ALWAYS HAS A COACH. YOU DON'T NEED TO DO THIS ALONE.
“On Wednesday, I had a quick back and forth with John Englezos. He encouraged me to increase our prices by changing up how we structure our offer. He showed me exactly what we needed to do. The very next day (on Thursday), we had two sales calls and tested the new offer. Both closed on the first call and we ALSO increased our rates by 275%, almost threefold. By charging more, we are closing faster.”
David Barton, OneIT
WHICH PLAN IS RIGHT FOR YOU?
Ask yourself, which option is DOABLE right now? Go with that.
It should 'sting' a little but it should ALSO make commercial sense to you.
How many new clients would you need to sign to cover the monthly investment? How many clients would you need to cover an entire year?
One? Two? Maybe three? (Not many.)
We call this a 'High No Brainer'.
But don't forget, the more you spend, the better we can serve you. And the better we can serve you, the faster you will get a result.
MONEY equals SPEED.
"I joined the Momentum Club in the morning We caught up that same day. You laid out the perfect pitching framework for a business like mine. I used it later that afternoon. Three days after that, I got the 'Let's do it' email! Not only did that increase the average order value of my first sale, it reduced my sales cycle by THREE whole weeks."
Dean Denny, Marketing Strategist
MOST POPULAR OPTION
THE MOMENTUM CLUB
$999/month (No lock-ins. Quit any time.)
THIS IS FOR BIZ OWNERS MAKING BETWEEN $10K AND $100K PER MONTH (BETWEEN $100K-$1M PER YEAR)
The Momentum Club includes access to all live training events and accelerators, including 'Unstuck & Away' Group Coaching, Quarterly Planning events and other accountability and technology benefits.
COURSE LIBRARY & EVENTS
B2B School Course Library (Unlimited Access)
Over the past 10 years, we have built an amazeballs library tackling just about any facet of B2B sales and Marketing that you can think of. We have supported thousands of people in this space. Whatever your roadblock, whatever your challenge... We have pretty much seen it all.
Premium Workshops & Accelerators (Interactive & Hands On)
Most training programs and memberships just dump a bunch of courses in your lap and say 'Go to work'. The most valuable aspect of our programs is the limit on participants, the live events and the group call structure. Every training piece ends with an action. It's like paint by numbers. You will make progress. And it will feel really good!
Unstuck & Away Labs (Private Group Coaching Weekly)
These group coaching labs are hosted 30 weeks per year (whenever we are not hosting a Workshop or Accelerator). Our U&A Labs are among THE most popular benefits of the Momentum program. When you pull together a group of smart people in business, amazing things happen.
"When you bring smart business owners from over-lapping industries, at similar growth stages, facing similar challenges, truly amazing things happen."
THE ACCOUNTABILITY STACK
Private Planning Sessions (One-on-One, Hosted Quarterly)
Every quarter, you’ll get a private, deep-dive strategy session to assess progress, troubleshoot roadblocks, and refine your next steps. These focused planning sessions ensure you’re not just moving but moving in the right direction.
Chat Support in your 'Back Pocket' (Private WhatsApp Channel)
Get direct, real-time access via a private WhatsApp channel, giving you the ability to ask quick questions, get feedback, and troubleshoot challenges as they arise. It’s like having an expert in your back pocket — whether you need a second opinion on a pitch, a script tweak, or guidance on a deal you’re closing. Just message away.
Unlimited 'Power Chats' (Book a 15 Min Power Chat, anytime)
Feeling stuck? Book a 15-minute 'Power Chat' for a focused conversation on whatever’s most pressing. Whether you’re refining an offer, troubleshooting a campaign, or navigating a tricky sales conversation, these on-demand strategy bursts help you make decisions fast, keep momentum, and stay unstuck.
"Your team and family count on you to be confident, focused. They look to you for support. But business ownership can be lonely. Who is supporting you?"
THE TECHNOLOGY STACK
If you don't yet have a complete technology stack to automate your sales and marketing, this would NORMALLY set you back somewhere between $300USD and $500USD per month. YET, THIS IS INCLUDED FOR MOMEMTUM CLUBBERS.
Lead Capture Forms & Landing Page Builder
THIS PAGE WAS BUILT USING OUR TECH STACK.
Automated Follow-Up with Email & SMS
OUR SEQUENCES ARE SENT USING OUR TECH STACK.
Automated Follow-Up w/ Email & SMS
Keep your leads engaged automatically with email and SMS sequences that work for you around the clock.
THIS SEQUENCE WAS BUILT USING THIS PLATFORM.
Book MORE Meetings & Close More Clients
OUR CLIENTS BOOK TIME WITH US USING THIS TOO.
You will get access to the The B2B School 'Authority' Technology Stack, powered by GHL, for FREE for as long as you remain a Momentum Club member. After that, it will remain available to you for $297 per month.
NORMALLY $297 PER MONTH.
EVEN WHEN YOU PUSH THE BUTTON BELOW, WE TAKE PAYMENT USING THIS PLATFORM TOO.
IF YOU ARE IN THIS BRACKET BUT STILL NOT SURE...
There is no lock-in period. You can cancel at any time. This option provides unlimited access to the the complete B2B School Course Library, all Live Programs, in addition to the Accountability Stack and the Technology Stack. If you are unsure what option is best for you, we suggest you purchase a $100 Fully Refundable Strategy.
During the call, we apply the strategies outlined on this page to your business. We get strategic. This call will be INSANELY helpful.
Then, we can discuss which option (if any) is the best fit for you.
"That mapping session was like nothing else I've ever done before. I'd just spent $10,000 on a Mastermind retreat. Then, I spent 45 minutes having a strategy with you. And THAT was better. I now know where we need to focus, and my business partner and I are finally on the same page."
Paula Glynn, Web & SEO Specialist
IS THIS RIGHT FOR YOU? 🤔
We made this for THREE types of business:
#1. KNOWLEDGE & SKILLS B2B
Maybe you're a Consultant, a Trainer, an Agency Owner or even a Business Coach. People hire you for your experience, your skills and your 'know how'. Here's the rub: When you are the business, it's notoriously hard to scale.
#2. SOFTWARE & SAAS FOUNDERS
You know how to build software. You have created an elegant solution. But do you know how to sell a recurring revenue product? It's the hardest type of thing any business can ever attempt to sell. HOT TIP: Sell 'Know-How' first.
#3. INFRASTRUCTURE & SUPPORT
You provide ESSENTIAL systems, foundational hardware, logistics, and operational support to other businesses, essential for their day-to-day function and scalability. You are the ‘roads and bridges’ of B2B.
“Rather than 'just' rethinking the marketing of the business, these guys force you to re-imagine HOW you do business, or more correctly, how you can do what you do better... Cheaper, faster, smarter... and save time. Follow the steps, do the exercises, DON'T think too much, 'just do it' and you'll be richly rewarded." Andre Amrein
THERE'S ONE MORE OPTION.
YOU CAN DO NOTHING.😔
This ENTIRE PAGE is dedicated to showing you the mistakes that most people make and the solutions you need if you want to get ahead.
So, you can do nothing.
You can keep running your business the way you always have.
You can continue to over-rely on word-of-mouth, chasing referrals, and hoping that "maybe next month" will be the one where everything finally clicks into place.
But let's get real for a moment...
Every day you delay, you’re leaving money on the table. Potential clients who should be working with you are instead choosing competitors who’ve positioned themselves more clearly. And some of those competitors are not even good!
Your expertise stays trapped in your head. Without codifying your knowledge into a structured methodology, you’ll always be explaining instead of selling. Worse—your prospects won’t fully grasp the value of what you do.
You stay stuck in the ‘hustle cycle.’ Without a repeatable, predictable lead generation system, you’ll continue experiencing feast-or-famine revenue swings—never knowing where your next client is coming from. That's no way to live.
Sales calls keep feeling like a grind. Without a clear offer and systemized approach, closing clients will take too long, and you’ll hear “Let me think about it” way too often. Selling should be fun! It should be about helping people!
Scaling remains a pipe dream, it's never gonna happen. If your business relies entirely on your time and effort, growth will always come with burnout attached. You won’t have a business—you’ll have a super-stressful, over-demanding job.
LIFE IS TOO SHORT to be wasted chasing clients without structure, pushing your services on people who don't know (or respect you). It's impossible to scale a business until you invest the time to codify what you do and demonstrate how you are different. You will continue to bang your head against the 'Hustle Ceiling' until you decide to take action. And this, right here, right now, is your invitation to do just that. TAKE ACTION.
CLICK & SELECT
FRICTIONLESS OFFERS. PREDICTABLE LEAD ENGINE. AUTHORITY & SCALE.
"Just a quick note to say my business this year has lifted about 70% which is worth over a million in revenues at least . I'm kind of freaking out because I can't keep up with the demand. I only implemented a few strategies but they've worked too well. Thanks!" Stephen Burns
UPCOMING THEMES
Harness your untapped expertise to build authority, package your knowledge, and create a scalable product ecosystem.
Personal Brand: Stand Out & Get Known
The 3Ps: One Person, One Problem, One Product
B2B ‘Client Impact’ Signature Statement
LinkedIn Profile Optimization (Pimp Your Profile)
Your Signature Method: Turn Knowledge into IP
The Value Matrix: Audit Effort vs. Impact
The B2B Signature Method (Headache, Inverse, Promise)
Cascading Trios: The 39 Steps to a Scalable Offer
The Product Ecosystem: From Services to Products
The B2B Product Ecosystem (Strangers, Suspects, Prospects, Clients)
Hero Product Strategy (HNB, Pricing, Packaging)
The Power of Naming (Biscuit Tin Marketing + Trademarks)
Your First Lead Magnet
Headline & Hook: The Hardest Part
Choosing the Right Format & Evergreen Topic
Fast Production: The Camcorder Method
Build predictable lead flow through lead magnets, productized meetings, and an automated qualification funnel.
Building the Ultimate Lead Magnet
What’s Working: Reverse-Engineer High-Converting Lead Magnets
The Back Pocket Test: Creating Something People Want to Keep
Handraise & Email Outreach: Simple Ways to Launch
Productized Meeting: The ‘AWP’ (Appointment with Purpose)
Why You Must Name Your Meeting (and How to Do It)
Building Desire & Framing the Outcome
Automating Meeting Bookings for Predictability
The Application Funnel: Pre-Qualify & Build Trust
Mini-Survey Strategy: Collecting High-Quality Leads
The Triage Form: Positioning Yourself as the Prize
Automated Nurture: The CountUp Email Sequence
Filling Your Funnel
Leveraging Social Proof (Case Studies, Testimonials, Authority Signals)
Running a Handraise Campaign (Low-Effort, High-Impact)
Using LinkedIn & Warm Email for ‘Soft Outreach’
Start closing better quality clients as early as the first conversation by embracing sales process engineering tactics and principles.
Systematic Follow-Up: The Two-Week Turnaround Formula™
How to Reignite Old Leads Without Being Pushy
Crafting the Perfect ‘Because’ Hook
Choosing Channels: Email, LinkedIn, SMS, or Phone?
The One Call Close Formula™ (3 Acts)
Act 1: Discovery (Find the Gap)
Act 2: Delivering Value (Your Framework)
Act 3: Diagnosing the Next Step (Closing Without Pressure)
Selling @ Scale: Automate & Optimize
Selling with Loom, Webinars, and Short-Form Video
Getting Decisions Faster (Bonuses, Scarcity, Micro-Commitments)
The Anti-Proposal Strategy: Closing Without Sending Docs
BONUS ACCELERATOR
BONUS: THE POINTY END
THIS IS A 3-PART LIVE WORKSHOP HAPPENING SOON.
The Sales Pipeline & Predictable Revenue
Mapping Your Pipeline: Gaps, Blockages, and Fixes
Converting More Prospects Without Adding More Leads
Fixing Sales Bottlenecks (Live Coaching & Audits)
Reviewing Your Offer & Adjusting Messaging for Faster Closes
Rewriting Follow-Up Sequences to Boost Conversions
Sales System Automation & Scaling
Setting Up Automation Without Losing the Personal Touch
How to Sell Without Selling (Inbound Strategies for Long-Term Growth)
PLUS, WE HAVE SO MUCH FUN!
Many of the tactics above take less than 15 minutes to implement. Most are INSANLY easy.
But the vast majority of business owners do NOT know the easiest and shortest path.
THAT'S WHAT WE DO. WE PROVIDE THE EASIEST & SHORTEST PATH.
"In the past, I’ve invested in heaps of training and software and you guys are by far and away the most hands on. I really appreciate that. And next question I probably know the answer to this, but do you have a referral program?“
John Hutchcroft, Davenport, Iowa
WHAT ABOUT THE OPTIONAL TECH STACK?
If you like to consume your content FASTER , hit the toggle in the bottom right to increase the speed.
WHY IS GHL OUR PLATFORM OF CHOICE?
Go High Level (GHL) has rapidly emerged as THE most dominant player in sales and marketing automation, outpacing competitors and capitalizing on their decline. GHL recently raised over $60 million in venture capital. GHL's customer base has over 60,000 users across 140 countries, supported by a team of nearly 800 employees.
You might not have heard of GHL but it's the current market leader.
NORMALLY $297 PER MONTH.
If you select the Momentum Club option, you will get access to the B2B 'Authority' Technology Stack, powered by GHL, for FREE for as long as you remain a member.
After that, it will remain available to you for $297 per month, for as long as you want.
What if you don't want or need the Tech Stack?
If you already have your own tech setup, don't worry about it. The strategies and tactics that we teach can just as easily be applied to whatever tools you are using now. It's not the technology that causes people to fall over. It's the lack of a strategy! (The tools just keep getting easier and cheaper to use.)
But if you do want to review your tech setup (and maybe save some bucks), we can talk about that. We don't need you to use our tech stack. We simply want to make sure that you have everything you need to succeed.
What is Concierge Tech Support?
We have a ‘guy’ (Paul Mallari) and his entire job is to get on calls with people like you to help you build the things you need to build. He can work directly with you or with a member of your team. We want to make sure that you have everything you need to succeed. And that includes BOTH technology and tech support.
Where else will you get access to proven strategies, expert training and tech?
No minimum terms or lock-in contracts. Cancel at any time.
REALITY CHECK
Nowhere else will you find a training and coaching experience that covers ALL the bases. Nothing else is this 'complete'. This is all we do.
Codify your process to stand out. Embrace automation to create predictable lead flow. Standardize your offers to sell more faster.
It's not that complicated.
If you still have questions, book your strategy call for $100.
FREQUENTLY ASKED QUESTIONS
How much time do I need to commit each week?
Most business owners are stuck in a Hamster Wheel of their own design.
If you can't dedicate AT LEAST four hours a week to get more leads, sign more clients, codify and simplify your procsesses, you will never get ahead.
It's that simple. The more time that you spend on things that will grow your business and streanline systems, the the more time you will get back.
Time is like money. When allocated intelligently, it compounds.
TESTIMONIAL: "Before the program, I was worried that I wouldn’t be able to keep up with the requirements... and whether I would get my money’s worth! I kept up and the things I learnt - the tools and marketing concepts and what they are doing for our business - will be paying me back for a long time to come!" — Kylie Barrow
Will this work for my specific B2B business?
The B2B School is for serious players (like you) who want to codify their expertise, generate leads predictably, and close clients faster. The principles apply across industries, but we’ll also tailor guidance to your unique offer.
If you're here to 'dabble', this is not for you.
If you want to build a well-rounded and scaleable business, take action.
TESTIMONIAL: "I run a complex technology platform. My clients are typically worth $30k or more. But I’m giving up on my website. No matter how many tweaks I make, it doesn’t make a difference. At the same time, the landing page sequence that you showed us how to create is totally crushing it." — Marc Niemes
What if I miss a live session?
None of our members and clients are able to attend ALL our live sessions and training events. That's just the nature of running a business, and having a life!
That's why all sessions are recorded and uploaded within 24 hours.
You’ll have access to replays and resources, so you can catch up anytime.
Plus, we have built an AMAZEBALLS library tackling just about any facet of B2B sales and Marketing that you can think of, should any unforeseen challenges come up that are specific to you and your circumstances.
We know more about this stuff than you. We have supported thousands of people in this space. Whatever your roadblock, whatever your challenge...
We have pretty much seen it all.
TESTIMONIAL: "I walked away from each lesson with a piece of the funnel completed! Most training I have attended is more theoretical, and then you are left to apply. Thank you, the value of this course far exceeded the cost." — Ladona Stork
Do I need to have a big audience or list for this to work?
No. The strategies we teach work even if you're starting from scratch. In fact, many participants have built their first audience using these exact methods.
Although, if you do have a big audience or a big list, that helps!
If you want to start using these assets more intelligently, we have resources and frameworks for that too. In fact, using your lists more intelligently is often the best way to get started, make some quick sales, and offset your membership.
TESTIMONIAL: "I was getting a few referrals, but they weren’t consistent. Following the strategies, I was able to create over 90 partnerships. On average, every partner has more than 1,000 people in their network. In other words, my reach just went up by 90,000 people!" — Josh Blakely
I’ve already tried marketing programs and they didn’t work?
Yep. That's not surprising. If that's happened in the past...
That's not your fault!
(It's the program or trainer who let you down.)
Most programs dump a bunch of training courses in your lap and say 'Go to work'. The most valuable aspect of our programs is the limit on participants, the live events and the group call structure. Every training piece ends with an action. It's like paint by numbers. You will make progress. It will feel good!
TESTIMONIAL: "In the past, I’ve invested in heaps of training programs, and you guys are by far and away the most hands-on. I really appreciate that. Next question, do you have a referral program? — John Hutchcroft
What if I don’t have time?
For real? Havn't we answered this question already?
The real question is...
How much time are you wasting now doing things that just don’t work?
If you don’t FIND time to MAKE time, you’ll always be be like the proverbial hamster stuck in a wheel, spinning, spinning, never getting anyhere.
Time is like money. When you invest it wisely, it compounds.
TESTIMONIAL: "Rather than 'just' rethinking the marketing of the business, they force you to re-imagine HOW you do business, or more correctly, how you can do what you do better… Cheaper, faster, smarter… and save time." — Andre Amrein
I’m not great at sales—will this still work for me?
Yes. Effetrive sales is NOT about “hard selling.”
It's about your offer, the sales process and the structure of the conversation.
We teach you how to position yourself so that clients come pre-sold, making conversations effortless and natural. No pushy tactics — just a structured way to make your value clear. Sales is fun when you deliver value!
TESTIMONIAL: "I am closing as early as the first conversation. I just had my best month ever. Borders have become meaningless. My potential client base has exploded thanks to your training." — Kath Walters
What if I invest and don’t see results?
If you are coming from a place of desperation, if money is super-tight, perhaps pass on this program. Anxious people make poor students.
Having said that, if you implement, you’ll get results. You will begin to see your business in a fresh new light, as new opportunities unfold an dbegin to reveal themselves. We've been doing this a long time. This program is built on proven frameworks, and past participants have used them to attract inbound leads, create scalable offers, and close high-ticket clients faster than ever before.
TESTIMONIAL: "I had a quick back and forth with John Englezos on Wednesday. He encouraged me to increase my prices by changing up how I structure my offer. He showed me exactly what I needed to do. On Thursday (the very next day), I had two sales calls and tested my new offer. I closed BOTH calls and ALSO increased my prices by 275%." — David Barton
What if I don't need or want your tech stack?
If you already have your own tech setup, don't worry about it. The strategies and tactics that we teach can just as easily be applied to whatever tools you are using now. It's not the technology that causes people to fall over. It's the lack of a strategy! (The tools just keep getting easier and cheaper to use.)
But if you do want to review your tech setup (and maybe save some bucks), we can talk about that. We don't need you to use our tech stack. We simply want to make sure that you have everything you need to succeed.
TESTIMONIAL: “I run a complex technology platform. My clients are typically worth $30k or more. But I'm giving up on my website. I'm giving up on all the f#$king around. No matter how many tweaks I make, it doesn't make a difference. At the same time, the landing page sequence that you showed us how to create is totally crushing it.“ Marc Niemes
Can’t I just figure this out on my own?
Sure — but how long will it take? How many mistakes will you make? How much money will you waste? How many opportunities will you miss out on?
This program is designed to shortcut your learning curve.
That way, you don’t need to spend months (or years) in trial-and-error mode.
TESTIMONIAL: "It was three years ago that I set myself the goal to do one of your programs. I even wrote it on my wall-calendar. That year passed, and I didn't follow through. The next year passed and I put it off again. This year, I finally bit the bullet. It’s now been just six weeks since I started your training, and two amazing things have happened. I am now working with clients who pay me a lot more… 7 times what I was charging! And I have also secured double my usual projects! I'm kicking myself that I didn't take action and just make it happen all those years ago." — Marcus Bevis
Don't be like Marcus, waiting years for everything to magically click into place.
Take the next step by choosing the option that works for you.
I've already booked a meeting? Why are you showing me this?
Great! You made a smart decision. You are going to have an amazing time on that call. But it also helps the conversation flow if you understand the the B2B School 'Growth Flywheel' and some of the ways that we can help you. That way, we don't need to cover the fundamentals (again) or waste time breaking down the various ways we can help you beyond the call.
Yep. Let's use our time together talking about YOU.
LET US HELP YOU.
OFFERS. LEADS. AUTHORITY.
"When I started your training, I had a new product and no marketing experience. My original aim was to shoot for a 'Champagne Moment' annual sales figure of $150k, which seemed almost unachievable when the previous year was $8k. It wasn't a crazy goal; it was based on sound planning (thanks to James). But it was pretty scary. You held my hand the whole way. Today, I learned that last year we smashed that revenue goal by almost 4 times! Yes, $600k. That's a lot of Champagne! And it all started with one simple offer." Maggie Reid
© B2B SCHOOL
Result representations made by the B2B School on this page are aspirational statements of your potential. The successes of other clients who have used recommended software or taken our programs are not intended to be and are not a guarantee that you or others will achieve the same results. Results are dependent on a number of factors including individual capacity, work ethic, business skills and experience, ability to complete the assignments in our program.
As such, individual results will always vary.
The B2B School is not responsible for your actions, you are solely responsible for your own moves and decisions and the use of our products and services is based on your own due diligence.
ALL PRICES IN USD.