BUILD-A-THON
THIS IS HAPPENING IN...
BUILD YOUR OWN AUTOMATED SYSTEM THAT COLLECTS LEADS, BUILDS TRUST & BOOK MEETINGS WITH VERY INTERESTED PROSPECTS.
BUILD YOUR LEAD MAGNET → BUILD YOUR MICRO FUNNEL → LAUNCH THE DAMN THING.
“For years and years, I had only one way to get clients.” 😩
Hi, I'm James.
For a longest time, I was an idiot.
I'd spend weeks messing around with my website.
Rewriting pages. Changing headlines. Moving things around.
Trying to make the bloody thing "dazzle".
At the same time...
I'd be posting all over social media.
LinkedIn. Facebook. Instagram. Wherever.
Creating content. Chasing likes. Trying to stay "top of mind".
Yet, when it actually came to getting clients...
If I wanted to find a real human who actually wanted to work with me...
I'd inevitably fall back on the one strategy I knew actually worked.
I'd go networking.
I'd attend lunches, dinners, panels, awards nights.
I'd go drink watered-down coffee with strangers at 7:30 in the morning.
And it wasn't long before I was sooooo over it! 😩
Fortunately (eventually), I realised three things...
#1. You Don't Need a Website
You can spend months (even years) building the world's most beautiful website, then get barely any visitors and zero new clients from it.
Or you can craft one useful thing and give your your ideal prospects a simple way to get it. Yep, Lead Magnet plus Landing Page combo.
#2. Social Media is Pointless without an Off-Ramp
You can post every day. Build an audience. Get industry famous.
But that's pointless if you don't have a way to get your fans and followers OFF social media and INTO your business. Yes?
What's an easy way to do that?
Again, Lead Magnet plus Landing Page combo. 👌
#3. You Can't Scale "YOU".
Networking worked brilliantly for me for a long time.
I can be charming! I can be charismatic! I can pretend to be interested in boring people people doing boring things so that I might eventually cross paths with an interesting prospect with an interesting problem.
But, of course, I could never really scale me, if I had to be there.
And that's when the penny finally dropped...
I needed to build something that could do the networking FOR me.
Something that could get in front of strangers, give them a reason to stop, demonstrate some of my expertise, capture their details...
...and prompt them to book a conversation with me.
And that's why I'm hosting...
The Complete Build. 🏆
Over three days (two hours per sitting, six hours in total), we are going to actually build the things you need, plus a whole lot more
I only do this once per year.
It's $100 for the event or FREE for members.*
Click the link to secure your place.
James Tuckerman
Co-Founder, B2B School
"I'm loving it when a prospect is pre-sold before I even start to talk!" Rob Goudie
THE THREE BIG BUILDS
BUILD #1: YOUR LEAD MAGNET
Give prospects something they actually want to GET.
You’ll choose from three different types of Lead Magnet that are proven to work.
Find the right idea for your audience and package your expertise into something prospects will actually desire.
By the end of Day 1: Your Lead Magnet is BUILT. Ready to go.
DAY #2: YOUR LANDING PAGE(S)
Give interested prospects somewhere to GO.
Your Lead Magnet needs an off-ramp. So we’ll build a simple Landing Page sequencesthat does these three things:
1. Captures the lead.
2. Pre-Qualifies the lead.
3. Sells the next step.
No giant website or FrankenFunnel required.
DAY #3: YOUR LINKEDIN LAUNCH
Now get the thing in front of actual human PEOPLE.
Let's build your LinkedIn launch campaign, show you how to get your Lead Magnet in front of actual prospects and start sending people into your new system.
We call this the H.E.R.O. Method for getting leads OFF LinkedIn.
By the end of Day 3:
The whole thing is LIVE.
What's our BIG PICTURE goal for this event?
Come with a mess. Leave with a complete lead generation campaign BUILT, CONNECTED and LAUNCHED.
“I run a complex technology platform. My clients are typically worth $30k or more. But I'm giving up on my website. I'm giving up on all the f#$king around. No matter how many tweaks I make, it doesn't make a difference. At the same time, the landing page sequence that you showed us how to create is totally crushing it.“ Marc Niemes
WHEN IS IT HAPPENING?
We will meet online, same place, same time, 2 hours each day for 3 days.
That's just 6 hours in total. (And you will achieve sooooo much.)
UNITED STATES / CANADA
Tue, 1 Sep, 3PM-5PM Pacific (2 hours)
Wed, 2 Sep, 3PM-5PM Pacific (2 hours)
Thu, 3 Sep, 3PM-5PM Pacific (2 hours)
That's 4PM Mount, 5PM Central and 6PM ET.
AUSTRALIA / NEW ZEALAND
Wed, 2 Sep, 8AM-10AM AEST (2 hours)
Thu, 3 Sep, 8AM-10AM AEST (2 hours)
Fri, 4 Sep, 8AM-10AM AEST (2 hours)
That's 6AM WA, 7:30AM SA and 10AM in NZ.
Can’t make it live? No problem. You’ll get the recording and any bonuses delivered within 12 hours, so you can catch up, rewatch, and implement when you’re ready.
PLEASE DO NOT WAIT. TAKE ACTION NOW.
I just had my best month ever. Plus, I signed my first international client! Borders have become meaningless. My potential client base has exploded, thanks to your training.” Kath Walters
WHY IS THIS $100?
I'm going to make an assumption...
You already have LOTS of marketing stuff.
You've probably got a half-built website (no-one visits), a LinkedIn profile (you keep meaning to fix), an email list (you rarely send to), a couple of kinda ugly lead magnets (burried in a DropBox folder).
Or maybe you've managed to pull together a FrankenFunnel of landing pages, forms and email automations by stitching together a bunch of SaaS products you're paying for but barely use.
Let me clear...
You don't need MORE stuff.
You just need to assemble the handful of things that actually get clients. And that's exactly what you can now do for $100.
This event will save you hour, weeks, month, YEARS of misery.
And that's because...
The most efficient way to get clients today is NOT by hustling, chasing or creating random stuff. That's a HUGE time cost!
It’s about setting up a world where clients come to you.
Thats' why this event is a BARGAIN at just $100.
Or, here's how to get this event for free...
BECOME A BLAZER FOR JUST $99 $79.
Yes! You can attend for $100 or sign up to become a B2B Blazer Member for just $79 and get all our events for FREE.
And when you do that...
Here's what you will also get...
WHAT YOU GET
VALUE
B2B School 'Pillar Programs'
AI Authority Engine ("B2B Famous")
Become findable, recommendable, and “B2B Famous.” (Authority pillar.)
$2,400
Predictable Leads Engine (PLE)
B2B 'Application' Funnel Formula. (Leads pillar.)
$2,400
Intelligent Offers
Build High No-Brainer offers that shorten sales cycles. (Offers pillar.)
$2,400
Subtotal:
$7,200
Authority Positioning Accelerators
AI Content Machine
High-output publishing engine.
$895
Selling @ Scale
Charge more, deliver less. Sell on autopilot.
$297
Net Zero Accelerator
Create a High No-Brainer offer and unlock fast wins.
$459
Subtotal:
$1,651
Predictable Leads Accelerators
100 Leads in 10 Days
Ten "Snackable" and Stackable Strategies over 10 days.
$895
The Recipe (Tech Tutorials)
Funnels, landing pages, automation training.
$459
LinkedIn for Bizness
Inbound optimisation: Profile, Content, Offramps.
$297
Subtotal:
$1,651
Offers & Conversions Accelerators
The Pointy End (Soft Skills)
How tro host high-converting sales conversations.
$895
Pointy End Tech Tutorials
Triage systems, countdowns, show-up systems.
$459
Project Mop-Up (R.A.M.P. Up)
Warm reactivation & fast cash injection strategies.
$297
Subtotal:
$1,651
LIVE LEARNING EVENTS
Premium Live Workshops x8/year
Deep-dive implementation workshops. ($300 each)
$2,400
Accelerators & Build-A-Thons x4/year
Hands-on execution, done-with-you sessions. ($499 each)
$1,996
Subtotal:
$4,396
SWIPES, TEMPLATES, CUSTOMGPTS
Swipe Vault: 500+ Templates
Emails, lead magnets, funnels, ads, onboarding packs & more.
$2,500
CustomGPTs x17 (Sales & Marketing)
AI Tools to Build Hooks, Offers, Leads, Content.
$1,500
Frameworks Library: 35+ Guides [PDF]
Frameworks, Checklists, Calculators, Bundles
$1,500
Subtotal:
$5,500
Total Value: $23,049
And that's just the B2B School course library. 😮
Plus, if you can't attend our events live, we'll send you the recordings, so you'll never miss out on the good stuff.
No lock-ins.
Cancel any time.
OPTION ONE
GET THE WORKSHOP ONLY.
OPTION TWO
GET THE MEMBERSHIP INC THE WORKSHOP.
ALL INVESTMENTS HAVE RISKS. EXCEPT MAYBE THIS ONE.
When you become a 'Blazer' you can quit at any time. We're selling a community. Not a hostage situation! You can upgrade, downgrade or quit at any time. Select 'OPTION TWO' and Let's Blaze.
"I've just experienced something I thought was never possible. A personal enquiry from a top CEO! And they came to me! I am so grateful for your help. I am finally feeling like I am the prize! Thank you, Thank you, Thank you!” Jo Crowly
BLAZE FOR JUST $99 $79. 😮
The B2B Blazer Membership is NORMALLY available for $99 per month. That is ALREADY insane value.
On this page (One-Time-Only Offer), you can become a B2B Blazer for only $79 per month. That works out to be $19.75 per week.
Let me say that again...
JUST $19.75 PER WEEK!!!
🤯
That's less than a small pizza.
It's less than a cocktail at a swanky bar.
It's less than a movie ticket and a handful of popcorn!!?!
It's an absolute steal for what you will get.
SUPER RELEVANT
COURSES
AMAZEBALLS RESOURCES
Need to quickly inject some momentum and energy back into your business? Do this!
SUPER PASSIONATE
COMMUNITY
You think that business is lonely? Phooey! You just need a Community. (Community = Clarity)
+ CUSTOMGPTS 🔥
TEMPLATES & FRAMEWORKS
Frameworks and CustomGPTs for almost every conceiveable aspect of B2B Sales and Marketing.
LIVE WORKSHOPS &
ACCELERATORS
Every year, we host 8x Live Premium Workshops, 4x Accelerators.
PLUS MORE.
“Rather than 'just' rethinking the marketing of the business, these guys force you to re-imagine HOW you do business, or more correctly, how you can do what you do better... Cheaper, faster, smarter... and save time." Andre Amrein
B2B BIZ OWNERS SIMPLY LOVE THE B2B SCHOOL 😍
You're great at what you do, but...
You're 'done' with feast and famine.
You know what 'success' feels like. But one great month followed by three dry ones isn’t a business — it’s burnout on repeat.
You can’t explain how you get clients.
You over-depend on random referrals and friends-of-friends on social media. If you can’t repeat it, you can’t grow it.
And when you finally win the work...
You’re suddenly stuck delivering — serving the clients that you have — with no time to focus on growing or creating systems.
"You helped me escape survival mode and build something sustainable, without needing a massive audience or paid ads."
Nami Clarke
IS THIS RIGHT FOR YOU? 🤔
We made this for THREE types of business:
#1. KNOWLEDGE & SKILLS B2B
Maybe you're a Consultant, a Trainer, an Agency Owner or even a Business Coach. People hire you for your experience, your skills and your 'know how'. Here's the rub: When you are the business, it's notoriously hard to scale.
#2. SOFTWARE & SAAS FOUNDERS
You know how to build software. You have created an elegant solution. But do you know how to sell a recurring revenue product? It's the hardest type of thing any business can ever attempt to sell. HOT TIP: Sell 'Know-How' first.
#3. INFRASTRUCTURE & SUPPORT
You provide ESSENTIAL systems, foundational hardware, logistics, and operational support to other businesses, essential for their day-to-day function and scalability. You are the ‘roads and bridges’ of B2B.
FREQUENTLY ASKED QUESTIONS
FAQs
Will this work for my specific B2B business?
The B2B School is for BUSINESS OWNERS who want to codify their expertise, generate leads predictably and close clients faster. The principles apply across industries, but we’ll also tailor guidance to your unique offer.
If your offers are complex and confusing...
If every new client relationship needs a conversation...
If most people take AGES to get back to you or say 'Yes"...
If that is the case, this is for you.
What if I miss a Live Event?
All sessions are recorded and uploaded within 24 hours.
You’ll have access to replays and resources, so you can catch up anytime.
If you become a member, we have built an AMAZEBALLS library tackling just about any facet of B2B sales and Marketing that you can think of, should any unforeseen challenges come up that are specific to you and your circumstances.
We know more about this stuff than you. We have supported thousands of people in this space. Whatever your roadblock, whatever your challenge...
We have pretty much seen it all.
Do I need to have a big audience or list?
No. The strategies we teach work even if you're starting from scratch. In fact, many participants have built their first audience using these exact methods.
Although, if you do have a big audience or a big list, that helps!
If you want to start using these assets more intelligently, we have resources and frameworks for that too. In fact, using your lists more intelligently is often the best way to get started, make some quick sales, and offset your membership.
TESTIMONIAL: "I was getting a few referrals, but they weren’t consistent. Following the strategies, I was able to create over 90 partnerships. On average, every partner has more than 1,000 people in their network. In other words, my reach just went up by 90,000 people!" — Josh Blakely
I’ve already tried marketing programs? It didn't work out.
If that's happened in the past...
That's not your fault!
It's the program or trainer who let you down.
Most programs dump a bunch of training courses in your lap and say 'Go to work'. The most valuable aspect of our programs is the limit on participants, the live events and the group call structure. Every training piece ends with an action. It's like paint by numbers. You will make progress. It will feel good!
TESTIMONIAL: "In the past, I’ve invested in heaps of training programs, and you guys are by far and away the most hands-on. I really appreciate that. Next question, do you have a referral program? — John Hutchcroft
I’m not great at sales — will this be good for me?
Yes. Effective sales is NOT about “hard selling.”
It's about your offer, the sales process and the structure of the conversation.
We teach you how to position yourself so that clients come pre-sold, making conversations effortless and natural. No pushy tactics — just a structured way to make your value clear. Sales is fun when you deliver value!
TESTIMONIAL: "I am closing as early as the first conversation. I just had my best month ever. Borders have become meaningless. My potential client base has exploded thanks to your training." — Kath Walters
Can’t I just figure this out on my own?
Sure — but how long will it take? How many mistakes will you make? How much money will you waste? How many opportunities will you miss out on?
Our products and programs are designed to shortcut your learning curve.
That way, you don’t need to spend months (or years) in trial-and-error mode.
TESTIMONIAL: "It was three years ago that I set myself the goal to do one of your programs. I even wrote it on my wall-calendar. That year passed, and I didn't follow through. The next year passed and I put it off again. This year, I finally bit the bullet. It’s now been just six weeks since I started your training, and two amazing things have happened. I am now working with clients who pay me a lot more… 7 times what I was charging! And I have also secured double my usual projects! I'm kicking myself that I didn't take action and just make it happen all those years ago." — Marcus Bevis
Don't be like Marcus, waiting years for everything to magically click into place.
Take the next step by choosing the option that works for you.
What if I want to quit?
We have no lock-ins or minimum terms. If you're getting value, stick around. If you're not, just reach out and let us know. We'll cancel your membership.
We've made this a no-brainer.
WHY ARE YOU STILL READING ?
TLDR: This is your opportunity to unlock an essential new skillset and practical strategies you simply won’t find anywhere else.
You can grab a ticket for $100.
Or you can get the entire event for FREE (plus so much more) by joining the B2B Blazer Community for just $79/month. (Cancel anytime.)
With your membership, you’ll instantly unlock access to our private community, on-demand training courses, and select live events throughout the year. No waiting—you’re in as soon as you sign up.
This membership is normally $99 per month.
But right now, on this page, you can join for only $79/month.
That’s just $19.75 a week to get ongoing support, training, and accountability.
If it’s not for you, cancel any time.
We have no lock-ins or minimum terms.
OPTION ONE
GET THE WORKSHOP ONLY.
OPTION TWO
GET THE MEMBERSHIP INC THE WORKSHOP.
HOW LONG BEFORE THE EVENT
CLICK THE BUTTON BEFORE THE CLOCK STRIKES ZERO.
IF YOU CAN'T ATTEND LIVE, PAY NOW AND WE WILL SEND YOU THE RECORDING LATER.